Wonderwool

I'm home now from my trip to Wonderwool Wales and time to catch up with my much neglected blog.

This was my fourth year as an exhibitor and I've learn a lot in that time, mainly about improving the presentation of my stand. It's always great to look round the other stands and see what other people are doing that could inspire me to try for myself. Over the years the show has got busier for me, so whatever I'm doing must be working. I do enjoy meeting the customers and I love chatting, as anyone who has been to my stand will know! This year I had conversations on subjects as diverse as the design process to the plot of the Walking Dead. Be warned though - if you start talking about Star Trek you may never get away!  

One area I'm trying to expand is the range of pattern support available, especially as my yarn is mainly worsted weight and there aren't a lot of commercial patterns for that weight in the UK. My bolero is still going well and I'm soon to add a waistcoat with side vents - I'm having some issues with the shoulder shaping, so it's taking a bit longer than I had hoped, but it shouldn't be too much longer now.    

On the crochet side, Valerie Bracegirdle (agrarianartisan on Ravelry) has used my yarn for some of her designs and she has let me have a scarf pattern to distribute. It has proved very poplar and I had it on display at Wonderwool. I used one of my packs of five x 20g skeins to make the sample and was very pleased - it's a quick and easy make, but the tassels just give it a little some thing extra. I sold out of the "blue to green" colorway I had used pretty quickly, but will be dyeing some more!

My next big show is Yarndale in September, which feels like a long way away, but isn't!

Into Spring

It's been a little while since my last post, so time for an update. I've been dyeing lots since I got back from Unravel and I've nearly finished the colours I'd listed as "I must take these..". Once they're done I can move on to the "It'd be nice to take.." list. I've planned a new display to revamp the stand after last year's rather disappointing sales, so it will be interesting to see what difference there is. I'm going to try and make it a bit more homely and welcoming and will have chairs with cushions and a nice rug so I hope people will want to step in and of course buy something while they're there!

On Sunday , I took a few hours off and visited a local urban farm, Forty Hall Farm, which was having a lambing open day. It was a bit cold, so they were mainly cuddled up keeping warm and not gambolling about, but it was a nice afternoon out and I enjoyed seeing the animals - here's a picture:

  
I've been thinking about this year's yarn club and will probably go for at least two gradients this time round as there seems to be a lot of interest. I haven't decided finally on the colours yet, but am leaning towards cerulean blue and amber-honey, but I can always change my mind right up until the announcement is due! Sign-ups will open perhaps a little earlier this year, to coincide with my next newsletter (see right) and I'm going to offer two skein sizes each month - 5 x 20g and 5x 50g.  

I'll be announcing it on facebook too - here's a link to my page if you'd like to follow my ramblings!Willow Knits on Facebook

Back to the dyepots!

A busy winter

Following on from my last post, it certainly has been onwards and upwards!

January got off to a great start with a very busy St Albans farmers market followed a couple of weeks later by a successful Waltham Abbey Wool show. It's the most local show to me (about 20 minutes' drive!) and it was good to meet several people I knew from Guild and from my general social life as well as customers old and new!

February has been busy too - I was offered a cancellation spot at the Unravel festival in Farnham and was absolutely delighted to be able to go. I had been turned down in my original application back in September, but must have been on the reserve list. It was my first time there and was my best show ever in terms of sales. The venue, organisation and general ambiance get a big thumbs up from me too - the tea trolley going round the stalls and the house cat deserve particular mentions! I did take a picture of my stand, but it is so out of focus that I can't put it up here - you'll just have to take my word for it that it looked good.

I've got about eight weeks dyeing time to get ready for Wonderwool Wales now and then I Knit Fandango is a couple of weeks after that, so no pressure then!

I've got a couple of new colours for spring - Lavender Garden and Seascape (pictured below) - which are going to be featured in Inside Crochet magazine's next issue (no 63) Inside Crochet, but the surprise hit of the season has been Petrol Green, which has sold fantastically well. Bottle green was my school uniform colour, so I've always felt a bit ambivalent towards it! I'm sold out at the moment,  but will put up a picture when I've got a new lot ready. Now to go and get some more yarn ready to dye!

  

Autumn News

Well, autumn is in full swing now and I'm getting busy. Harpenden was very good last week - plenty of customers and nice weather! I've got a "free" weekend this week and then back to St Albans on the 12th.

I'm making poppies this year, after a suggestion by one of my customers, which are being sold in aid of the British Legion - picture below:

I didn't get into Unravel, which was very disappointing, but I understand competition is fierce. I do hope that I might get a place if there is a cancellation, as it's commutable and I would be able to go at short notice. I was asked to take up a cancellation place for Yarndale, but I just couldn't do it. I wouldn't have had enough stock, plus getting somewhere to stay for the weekend would have been very difficult, I'll still apply there next year though. In any case, I've got Festiwool in a few weeks and then the Waltham Abbey wool show in January, so there's plenty to keep me occupied. I've just applied for Wonderwool Wales 2015 too and am keeping my fingers crossed for that.

I've added an "Events" page to my website, so I can keep a diary running covering the next couple of months' fairs and markets, so it will be easier for people to know where I'm going to be. I've already had a couple of enquiries via the "contact us" form - it's nice to know people are looking!    

Moving forward

Well, Wonderwool was quieter on the sales front than I had hoped, but otherwise a good weekend. Several customers from last year came back to buy more and I found I had given out all the leaflets I had brought with me, so as a publicity exercise it was good - since coming back I've had more likes on my facebook page and my yarn club sign-ups have been going well.

I think I really need to re-vamp my display and range of products, so I'll be working on that for the remainder of the year. I decided not to go to Fibre East this year and got turned down for Yarndale, so there won't be any more shows to do until 2015. I've started by ordering a vinyl banner with the logo very prominently on it - several people said they had been looking for my stand, but hadn't realised until they were right there and speaking to me, that they had found it!

I'll be investing in some gridwall too, so I can display the stock more effectively. I've been working on some designs for the stand too - sadly pilfering of both stock and samples is becoming a problem at shows and I'll factor in some anti-theft elements to the design.

As for the range of yarn, I'll be trying some silk mix yarns and some different weights. I don't want to move away from silk entirely, as I want to have products that are different from others that are on offer and there are already so many beautiful wools on the market.

The first show of 2015 has already been announced - the Waltham Abbey Wool Show, which will be in mid-January and I've already been contacted by the organisers. It was a new show last year and I found it very successful, plus it's held only 20 minutes drive from my home!

Some of the new yarns I'm considering have arrived - a silk-alpaca mix and a merino-silk mix, both lace-weight - and I'll be starting the dyeing over the next few weeks. Pictures to follow!

In the meantime, as summer appears to have arrived, I went for a lovely walk with my husband last week along the canal/river Lea towpath from Hertford to Ware and through the Hertfordshire countyside. Here's a couple of pictures:

Wonderwool

We set off on Friday and I'm almost ready! Just a couple more skeins to wind and then the checklist to work through on Thursday. The weather forecast isn't great, which won't affect me, but my poor husband has to amuse himself during the day and it looks like he won't be able to do much walking or fishing!

As ever, I always wonder if I've dyed enough yarn and is it the right colours. I've run out of undyed yarn now, so I can't do any more for the show! I'm always happy to take orders, so I must remember to tell people if they can't find what they were looking for. When I went to the Waltham Abbey show in January, I came away with some and it seemed to work well.

I'm starting the mini skeins club a bit earlier this year to coincide with Wonderwool - sign-ups open in May and I'll start organising that when I get back.

Thinking of Spring

Time has again gotten away from me once again and I've come here to collect my thoughts and put a bit of an update on screen.

Firstly, it seems to have stopped raining at last - I've had some very wet markets this winter! However, that doesn't seemed to have put off my customers at St Albans farmers' market and it's a big "thank you" to them for their support. Not the same at Harpenden unfortunately, which has been a bit of a disappointment overall this year, but I'm finished for this season there now and won't be back until the autumn. I'll see how it goes for the pre-Christmas trading and then make some decisions.

Otherwise, I've been pretty busy with online sales and now getting ready for Wonderwool Wales in April, which I'm looking forward to very much. This year my husband is going to come with me. I'll be working the stand alone during the day, but it will be nice to have his company in the evenings. We're going upmarket and staying in the Caer Beris hotel for three nights, which will be a nice touch of luxury. I've got a list of all the colours I want to dye, but don't know if I'll get it all done in time. At the Waltham Abbey show in January, I took orders, which worked out well, so I'll do that again.

Before Easter I've got three fairs to go to - I'm at Artisans of Ware on April 6th and the following weekend I've got two events - a fair in Wanstead on Saturday 12th and St Albans farmers market on Sunday 13th.

Finally, we had a nice break a couple of weeks ago, skiing in Levi, Finland and here's a picture of the snowy landscape which I loved.

January review

I can't believe how quickly January has gone by and it has been a great month, largely down to the Waltham Abbey Wool show, which took place on the 19th at the Mariott Hotel, only twenty minutes drive from home. It was a new show and I was wondering how things were going to go, there's always that feeling as you're all set up and the doors are about to open "will anyone come?" Anyway I needn't have worried - there were queues of people waiting and it stayed busy all day until we closed at 4pm. I don't know what possessed me to think that high heeled boots were a good footwear choice and I should have taken more yarn, but it was a great day and I came home having sold loads, taken orders and met very pleasant people. Let's hope it becomes a regular feature on the show calendar.

I'm not going to Fibre East this July. It was just too quiet last year, so I thought I'd give it a break and think about it again next year. I've been accepted for Wonderwool though and am planning my dyeing schedule for that, plus I'm going to apply for Yarndale in September. I take my yarns to St Albans every month too.

I had my new colors at Waltham Abbey, amber, slate and claret, with slate proving the most popular. I though claret would go first and amber is my favourite - which just goes to show that my own opinion isn't the most reliable guide!

  
I had a busy day at St Alban's market on the 12th and a non-busy wet day at Harpenden to finish the month on the 26th. Let's hope it finally stops raining in February. I'm at Artisans of Ware tomorrow, which is indoors, Yay! I don't know if it will be busy or not, but it's always a pleasant day and I'll take some knitting with me.

After that, I'm at St Albans again on the 9th.

New Year

I love January - it's great to review the past year and look forward to the new one.

December was a storming month for sales - my best month ever, so not bad for a recession! After a lovely Christmas, January has got off to a good start with a busy market at St Albans last  Sunday. The weather was kind and we had a fine clear morning with a heavy frost. It's been raining do much recently that I think people were glad to get out.

I'm off to Waltham Abbey Wool Show next Sunday ( www.walthamabbeywoolshow.co.uk ) and am just getting my yarn ready. As ever, I'm not sure how much to take, but time has caught up with me and I can't dye any more and get it dry in time, so I'll take what I've got ready and offer to take orders if it's not enough!

I've got three new shades - claret, slate and amber - pictures to follow.

I've had my confirmation through for Wonderwool Wales in april, so I'm looking forward to that already.

October Update

I was going to call this "into october", but as we're already half way through the month "october update" is probably better. It has been rather quiet this month for sales, which is a bit disappointing - the new craft fair I went to in Ware was very quiet in spite of being well publicised and in a very pleasant location and I had to abandon St Albans market as it was just too wet to even unpack. I'm at Harpenden market in a couple of weeks' time - let's hope that makes up for it all!

I've dyed the second round of my yarn club and am really pleased with the combinations. I won't say more about the colors, as I don't want to spoil a surprise for the members, but some will be finding their way into my normal rotation of colorways.

I've just sent off my application for Wonderwool Wales 2014. I really enjoyed the show last year and hope I'm successful in getting in again.

More later, and some pictures, when the weather improves enough for photography.

Fibre East 2013

I'm just begining to recover from a busy weekend at Fibre East. The bags are unpacked and the banking is done, so it's time to review.

Firstly, I like the new venue as I can drive there in just under an hour and so didn't need to stay over and it was easy to find and park etc. I was in one of the marquees, but as they were on hard standing there was no tramping about in mud and there was penty of room for everyone to get round and see the stands. There was heavy rain overnight on the Saturday and some water did run through, but I and the people nearby had the put everything up off the ground or in plastic storage boxes, so no damage. Other weren't so lucky and had stuff in cardboard get damp.

I set up on the Friday afternoon, so I wouldn't be in a rush on Saturday morning and would be all ready for the customers when the show opened.  The only thing that struck me was that there were many different rooms and it did take a while for everyone to filter through and I'm not sure that everyone got round it all. My sales were actually down on last year by about a third, which is of course the bottom line and I was a bit disappointed. I did think that I would be up on last year as the weather was so bad then that people must have been put off attending. Saturday was busier than Sunday by a long way. Many of the other traders I spoke to had the same experience.

It must be difficult to find a venue where you can get so many traders under one roof though as at Wonderwool Wales and I think people will get more used to the school's setup for next year.

However, I don't want to sound as if it was a negative experience - I enjoyed the weekend, met some great people, stallholders as well as customers, and was very impressed with the efficiency and good humour of the stewards, not to mention the bathroom facilities!   

Here's some pictures of my stand and I've added the bolero pattern to my Ravelry store (I'm AnneWillow there):

Busy again - into May

Well, I still feel tired after Wonderwool, but am now getting back to normal. The next focus is Fibre East in July. I didn't apply for Woolfest (june), but might consider it next for year.

The yarn I had left is mainly in my Etsy shop now, with a smaller amount kept to take to Farmers' markets. I've got to order some more yarn and have a list of colours that I want to dye. It's funny how the colors that sell well online or in other areas didn't go at wonderwool, but others that I thought may stick went straight away. I was pleased that the new lace-weight yarn seemed popular and I'll be ordering some more in time for Fibre East.

Since getting back I've had several online orders and a busy morning at St. Alban's Farmers market yesterday - my bank manager will be pleased!

Fibre East is at a new (indoor!) venue this year and will be near enough for me to commute from home, which will be great. Nice as it is to stay in a hotel etc. nothing beats your own bed for a good night's sleep.      

My First Wonderwool

I set off last Friday and had a really interesting journey across the country to Wales. By the time I got to Oxford, the sun had come out and it was a pleasant drive on A-roads to Builth Wells. I had never been to the Cotswolds and Herefordshire before, but was impressed by how scenic they were, especially Herefordshire. As I got up into the higher ground near Hay on Wye, it was almost alpine with rushing rivers, steep wooded slopes and spring flowers in bloom at the side of the road.

I got to the showground in about six hours, including breaks, and got checked in and unloaded very quickly - the organisation was so good and everyone very friendly, which took a bit of getting used to after living in London for most of my life! Down here, if someone you don't know engages you in conversation they're either a lunatic or it's a prelude to stealing your bag!

The hall was huge - a bit like an aircraft hanger - but the shelling was up and I soon found my space and got going on setting up. It didn't take as long as I thought it might, but I had planned the stall layout beforehand and everything was packed in the order it would be needed. (Obsessive? - I like to think of myself as precise and organised!)

I had one moment of surprise when I unwrapped a new dummy that I bought and found it was male and not female. Luckily it was only a torso and was to exhibit a scarf, so I don't think anyone noticed the difference.

Here's pictures of my stall all ready to start trading.

 

After setting up I found my B&B, The Cedars, and checked in. I was made very welcome and soon met the other guests, who were all Wonderwoollers too! Some were customers and some stallholders and it was nice to chat over dinner. I was travelling alone and thought I might have ended up spending my spare time watching tv in my room, but it turned into a very jolly weekend.

After a hearty and tasty breakfast on the Saturday morning, I set off for the showground. After a bracing walk in the wind and drizzle, I got there with time to visit the bathroom and get a coffee before the show opened to the public. ("easy walk", my aunt Fanny!)

I had one customer virtually straight away - a lady I had passed the time of day with on my way throught the car parks and then had a small moment of drama, as my credit card terminal decided to stop printing. I followed the toubleshooting instructions to re-set the battery, but it then shut itself down and told me to re-charge it, so I was without it for the rest of the day. Doh! as Homer Simpson would say.   

However, the customers followed and seemed happy enough to use cash or cheques. People were friendly and chatty and it was nice to spend the day talking about yarn and knitting. The people on the next stall were kind enough to hold the fort for me while I took a break when necessary and all-in-all the day went well. I understand that last year there was pilfering from some of the stalls, but I didn't see any of that or hear of it this year.

I managed to re-boot my card machine overnight and got to the showground earlier. It was nice to have walk round before it opened and take look at the other stalls, as well as seeing the animals. I drove this time so I could load up after the show - much more comfortable. Sunday was busier - contrary to the traditional view that it is usually the quieter of the two days and I was very pleased with the sales. I gave out loads of leaflets and people seemed to like the yarn too. I also met a lady, Cat Thomas, from one of the etsy teams that I'm on, which was very pleasant. She's writing a crochet book, which sounds like a lot of hard work, especially on the illustration and proofreading side, but will be a great accomplishment once it's finished.

Back at the Cedars, the other guests had mostly left, so I ate my dinner in splendid isolation, which was quite relaxing. I couldn't face a long drive on top of a full day at the show, so I stayed an extra night and came home on Monday, after doing my banking in Builth before I set off.

I'm unpacked now, but still feeling tired - the next focus will be Fibre East in July.

Wonderwool - almost ready

Well, since I last posted, the dyeing is all finished - I can't do any more as I've run out of yarn! I keep thinking that I'd have liked to have included another few colorways, but as I've been laying it all out to do my final stockcheck, I think there's actually plenty to make a nice colourful display and, as I've said before, no-one will know what isn't there!

I'm spending the day packing before setting off early tomorrow morning - my aim is to get to the showground about lunchtime and get set up reasonably early. This gives me time to buy anything I've forgotten in the town before the shops shut!

I'll take plenty of pictures and blog about my expeiences whrn I get back next week.

Back to sorting and packing now!

April update

Once again - time has flown by since I last posted and lack of blogging means that I've been very busy!

I've just got back from St Alban's market, where I actually felt warm for the first time this year! It was fairly busy and I sold a couple of my wooly scarves, plus a mohair, which was pleasing as this was their last outing until September and I'll now move over to summery yarns (cotton and silk).

I've nearly finished my dyeing for Wonderwool - I've used nearly all the yarn I bought and have done what I hope will be a nice selection of colours. It's hard not to dye all colours I like myself, but I've bitten the bullet and done some that I really don't like (lilacs especially).

I'm now concentrating on the labelling and packing - just a little less than two weeks to go. I'm looking forward to it and it will be an adventure!

March update

How time has flown by since I last posted!

February in St Alban's was very, very wet and so fairly quiet. I moved stalls, as my usual place had a cover that was full of holes and drips were coming through onto the "counter". I'm so glad I did, as it gave way at the end of the market and a huge deluge of water flooded over the stall - it could have been all over my stock! Harpenden was better, although so cold!

March is nearly over now, but it still doesn't feel like spring - we had snow at St Alban's a couple of weeks ago, but a busy market in spite of that. I'm at Harpenden again this Sunday and am just hoping that we won't get rain! That will be my last one there until September - I just go to St Alban's all year round.

I'm getting a bit stressed as I'm getting ready for Wonderwool. I has a delivery of yarn from India held up in customs for a week or so - entirely my own fault - while I applied for an import number from HMRC. It all got sorted out reasonably quickly and I've now got the yarn and am dyeing it, but I'm about two weeks behind my rather ambitious schedule!

I'm sure it'll all come right in the end and as long as my stand looks well stocked, no-one is going to know what else I had hoped to bring...... I keep telling myself that and just keep dyeing!  

New colour of lace yarn (Lilac blossom) just added to the shop - the heavier weight yarn is being stockpiled for  Wonderwool.

February update

Well, January was a lot busier than I thought it would be! I was looking forward to hibernating a bit and getting on with some personal knitting - mainly a fair-isle pattern hat for my husband in his rugby club colours-  but business got in the way - which is good!

I went to St Alban's Farmers' Market in January and was expecting it to be fairly quiet so soon after Christmas, but it was really busy. Strangely, Harpenden market, at the end of the month and after payday, was quiet - so it's difficult to plan! I was fairly busy online as well, selling quite well in my new year sale and making my first lace-weight sale. I've now got a couple more lace-weight skeins in the shop and will be dyeing more as I work through my plans for Wonderwool. 

It's just hit me that I have only about 10 weeks to get all the yarn ready for Wonderwool, so I've done a stocktake, made a list and started dyeing. I did the first colorway yesterday - bottle green, a surprise hit at Fibre East last year - and will start stockpiling.

I'm off to St. Alban's on Sunday (10th) - the weather forecast is for rain and sleet, so I can't say I'm looking foreard to being outdoors all morning! I'd feel warmer of course if it was busy - last year was, so thermals on and fingers crossed!    

November Update

I can't believe that it's been a month since I last posted here - things have certainly been busy!

I had an exhausting but enjoyable day at the Alexandra Palace show - it was great chatting about knitting and crochet to fellow enthusiasts and we had several items from the Guild's collection on show, which were great conversation starters. Another lady demonstrated Tunisian Crochet - something I've never tried but now feel I could tackle. Probably something to keep for a break over Christmas - before then I'm just making stock for my Farmers' Markets.

St Alban's was very busy last month and I'm off there again tomorrow. Fortunately the weather is forecast cold and bright, ideal for me, and I'll be putting the holly garland on the stall as a not-so-subliminal "Christmas is coming" message to market-goers!

 The following weekend I'm at a craft fair at Royston garden centre - indoors (yay), which I'm looking forward to. I did one day there last year and it was pretty busy, so I'm hoping it will be the same again this year. As there's no Wheathampstead market this year, I can do both days and I can leave the stall set up overnight on Saturday. 

I've sent of my application for Wonderwool Wales, so fingers crossed that I'll be accepted. After the muddy experience of Fibre East, I'm not sure if I can persuade my mother to come with me, so I may have to do it on my own....anyway I'll cross that bridge when I come to it!

August - Holidays and looking forward

Just a quick post to catch up before we go away for a couple of weeks on Thursday.

I've got everything sorted out and put away after Fibre East now and have updated the shop - I'm not putting everything on at once, just keeping a nice balance of colours. I've had some sales, which is pleasing for what is usually a quiet time of year, and have set up my yarn club entries. I had to throw away my shoes and I've just cleaned all the mud off my walking boots - let's hope this year was a fluke and next year's weather will be great! Entries for Wonderwool open at the end of September, which will be my next focus.

My yarn is being featured in "Knit Now" magazine shortly - out 23rd August, which is exiting. I can't wait it see it in print. The shade they're using is "rose graphite" and of course I've just sold out of it - cue some quick dyeing to make sure I've got some in stock ready!
  
We're away on holiday later this week to the west of Ireland. You never know what the weather will be like, but it's always good to pack plenty of wet weather gear, though you can be surprised and need to buy sun cream and a bathing costume!  

I'll miss the end of the Olympics, which I have been enjoying much more than I thought I would. We don't live far from the park, so will go and have a look round when it's all over. I wonder if they will open the pool for public swimming? I would love to try a length or two!