Wonderwool last year was a little quiet, for everyone and not just me, so it made me think about what I could do to enhance my display and make my stand more attractive. I sketched out some plans on the back of the proverbial envelope and the end result was that I invested in some gridwall panels so that the yarn is hanging up rather than just being stacked in baskets, devised some better labeling, made some samples and added some props to make the stand more "homely" like a rug and some chairs to make it more inviting as a space to step into. Unfortunately I forgot to take my camera with me, so I couldn't add a picture here of the finished effect, but I had my best level of sales yet at the show, so it must have been effective! I stayed at an absolutely delightful B&B too, so the whole weekend was a pleasure and I'm looking forward to next year already.
Just a few weeks later came Iknit Fandango in central London and after some intensive dyeing, I was ready for that! I did remember my camera this time, so here's a few pictures of the stand.
The venue was great - it had a glass roof and so much natural light, ideal for seeing the yarn and so many customers commented on it. It could have been a little busier from a sales point of view, but I loved being able to come in on the train and as it was fairly local to me, I met up with so many people I knew already from my Guild group, farmers markets and customers who had been to Unravel in February, so the weekend was as much social as business!
My next show isn't until Yarndale in September, so I can draw breath a bit now, although I do have some orders and my yarn club dyeing to do. It will be nice to do some knitting and crochet of my own too - I started a CAL on ravelry and have only done three motifs so far while other people have finished!
